What are benefit of Bitly in Marketing | URL Shortener

What are benefit of Bitly in Marketing | URL Shortener

By: SolutionsHint    59 views Updated: 10th Jan, 2018
What are benefit of Bitly in Marketing | URL Shortener

As we know when we try to post on social media sites, like Twitter, Facebook, and others. Here we are talking about twitter, twitter allows limited charter length for the tweet. So here Bitly is best URL shortener tool which will help you to short URL with encoded character to which maximum 12 or 13 character length.

Some Internet marketers use Bitly for their business promotion too. Bitly is not helped to shot the URL its also help to hide the brand name for a startup business.

These are some great features of Bitly URL Shortener

1.URL Customization

When you copy your site URL into the Bitly shorter, Bitly generate a small URL (maybe 10 characters in length) that shows Bitly followed by a slash (/) and an encoded or letters and numbers. You can easily customize those letters and numbers to give a more personal appearance to the URL. For example, your URL could be This could be great for branding and marketing purposes.

2.Site Branded Shortner

When you are trying to promote your product and something else, then people are start ignoring because of new business and is also not popular until and unless how much is good are the product, they only neglect the thing due to the branding, so by using Bitly you can customize your brand name and make sale more better.

Before the URL:

After Bitly:

So the benefit is no one can see the brand name and product will be effective as per their requirement, they will purchase.


When you generate short URL, it doesn’t mean Only hide the brand name for your sire, Bitly URL is also useful for link tracking, that how many clicks for particular link and location of the click.


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